Tag Archives: Portland

Friday Faves: Social Media, Casino Parties and a Taste of Team Ridiculous

It’s Friday! We’re hoping you get to explore someplace amazing this weekend… something along the lines of the photo above.

We’ve seen some big social media initiatives this week, being used to do everything from raising awareness to helping out a friend. Pepsi went all out and launched the Refresh Project, the National Park Conservation Association turned to its social networks to talk about the latest budget shortfall and eco bloggers and green-minded folk across the internet reached out to help pay writer Derek Markham’s hospital bills.

Meanwhile, our friends over at The Kamchatka Project are planning a one-of-a-kind event to raise money for their conservation awareness trip to the Kamchatka Peninsula. If you live in the Portland area, put March 13, 2010 on your calendar. It’s going to be a night of gambling, salmon and espionage… that’s right, it’s the To Russia With Love Casino Night. Door prizes, raffle items, drinks and more! More info and tickets can be found here. Speaking of salmon, read this article and five easy tips on how to take action to save them!

We’ve also been filling our week with amazing photo essays. Thanks to Matador Network for always finding up and coming travel photographer that take amazing photos like these.

And how could we forget? The Joy Trip Project published a wrap-up piece about social media use at the recent Outdoor Retailer and our very own Emily Nuchols was quoted.

Emily adding her photo to the Keen wall at Outdoor Retailer to raise money for Haiti relief efforts

Two of the most talked about exhibitors weren’t brands but non-profit organizations, 1% For The Planet and The Conservation Alliance. With the help of key influencers who support these groups the issues of wildlife conservation and environmental conservation became top-of-mind.
“Social media makes the connection between brands, causes and adventurers clearer than ever before,” said Emily Nuchols, an industry influencer and a principle at Under Solen Media. “It’s not about who gets the most action on Twitter, it’s about who uses their social media to take action on things that matter. We believe in the power of social media to make positive change, and we believe in people who are passionate about their causes — be they businesses, advocates or adventurers.”

And what’s the best part about this Friday? We’re looking forward to some exciting things that are going to happen next week. We can’t tell you just yet, but stay tuned! In the meantime though, be sure to check out the slightly absurd site started by our good friend Dave. Team Ridiculous: We are going to awesome your socks off.

Now we’re off to do a snow dance in the hopes of inviting better skiing weather!

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Mountainfilm in Portland!

For our Portland friends, here’s an event you’ll definitely want to check out. We’ve mentioned Mountainfilm before, but what’s really cool about the film festival is that they take the whole thing on tour, giving people that can’t make it to Telluride to experience some of the amazing films and inspiring messages. Mountainfilm on Tour will be in Portland this Thursday, January 28, 2010, hosted at Portland State University. Check it out!

What: Portland State’s Outdoor Program and Portland Mountain Rescue are hosting the Mountainfilm on Tour festival on campus. It will include four hours of films that celebrate the great outdoors—especially mountains and mountaineering culture. In addition to the festival screenings, the Outdoor Program will hold a raffle and silent auction. Both Portland State students and the public are welcome to attend.

Where: Portland State University, Smith Memorial Student Union Ballroom, SMSU 355

When: Thursday, January 28, 2010, 6-10pm.

Cost: Students $7 advance, $10 door
Faculty and public $10 advance, $12 door

More info here.

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Our New Favorite Blog: Urban Weeds

Ok, so the Under Solen team is made up of two outdoor-loving women that are known for pairing jeans with running shoes and throwing on a down vest. But let it be known that we love good style, and Portland is full of it! So it’s no surprise that one of the blogs that we’ve been oggling lately, Urban Weeds, is all about PDX street style.

Urban Weeds is a collaboration between stylist Rebecca Westby and photographer Lisa Warninger and it covers all sorts of street style from around the city. Sleek, simple, and funky. We love it! Go check it out here.

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Why Working at Under Solen is Fun

Because things like this are tweeted on a regular basis:

emilynuchols: As your social media advisor, I highly recommend using #nipplelock 😉 RT @epicwheelworks: @undersolen for the nipple lock. works like magic.

[Note: Epic Wheel Works is a fabulous woman-owned wheel building company based right here in Portland that we’re working with. We think Jude is a rockstar!]

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Wild + Scenic Environmental Film Festival in Portland

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Tonight, Portland is lucky enough to get a screening of the Wild and Scenic Environmental Film Festival. Sponsored by local group Willamette Riverkeeper, the film festival will feature two excellent environmental films: Red Gold and Crossroads on the Columbia. A must see if you’re in town!

Show starts at 7pm.

Tickets: $8 available through Willamette Riverkeeper, 21 & over, info@willametteriverkeeper.org.

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Filed under Events, Impact, Outdoors, Rivers, Salmon